Google+ originally started as a social network with a Facebook-style featuring: posting links, status updates, photos and sharing other things with your friends. The original great change was its feature dividing into circles the people you followed on Google+ and then sharing content only with the relevant contacts, but it failed to impress the users. Google+ has reinvented itself with two key features: communities and collections. Google says its modified version is “focused around interests” and allows the users to connect with those who share the same interests. The company claims Communities allow people to join categories they are interested in, such as sports, games, food, country or anything else.
The company claims with Google+ it is also “easier to post, search, connect, and keep up with great content in a fully redesigned home stream”. Google said in a blog post, “Since not every feature of google+ has made its way into this new design, for now, you can toggle back to the classic Google+ with one click in the bottom left-hand corner”. Google+ users are not forced to adapt to the new design, for now it is opt-in only.
The redesigned Google+ is now less about communicating with your real-life friends and more about finding genres that interest the user and meeting people across the internet with similar interests. “With Collections and Communities, discovering amazing things is simple: just follow or join whatever happens to pique your interests,” said Google’s Luke Wroblewski. The service’s home stream has also been redesigned, with Google claiming that it’s now “easier to post, search, connect, and keep up with great content.”
It’s only been a few weeks that the new features have rolled out, it will be difficult to anticipate the future of Google+ with its new features. But one thing is for sure, it is not going to be a Facebook killer anytime soon.